Be found on Google, and be the business AI assistants describe correctly when someone asks.
Search has split in two. People still type into Google, and more of them now ask ChatGPT, Perplexity, or Google's AI for a recommendation. SEO earns your place in the first; GEO, generative engine optimization, gives AI tools accurate, quotable facts for the second. The groundwork overlaps, so GatorByte does both together: a fast, readable site, a clear page for every service and town, consistent listings, and content written to be cited. We do not promise rankings or AI mentions; we show you what we fixed and what changed.
Recent work
Sites built to be found
Client sites with prerendered pages, structured data, and local search groundwork, so search engines and AI tools can read every page. Each one links to a short case study.
Moore Air & Heat
Service pages for AC repair, heating repair, installation, maintenance, and commercial HVAC. Launched September 2025, redesigned September 2026.
Read case study
Rider Event Rentals
Live availability calendar for every rental item. Launched October 2026.
Read case study
Saba Stucco
Service pages for stucco repair, stucco installation, masonry, and painting. Launched August 2025, redesigned September 2026.
Read case studyWho it is for
- Businesses that do not show up when customers search for their service and town
- Sites that look fine to people but read as empty pages to crawlers
- Owners hearing that customers found them, or a competitor, through ChatGPT
- Businesses with different hours, phone numbers, or addresses across listings
What SEO and GEO work includes
- Technical SEO: prerendered pages, speed, crawl errors, sitemaps, and canonical URLs
- Page structure: one clear page for each service and town you want to be found for
- Structured data for your business, services, location, and FAQs
- Content written as direct answers, so search engines and AI tools can quote it
- Google Business Profile, Bing, Apple, and directory listings kept consistent
- llms.txt, robots.txt rules for AI crawlers, and regular checks of what AI tools say about you
How it works
SEO and GEO optimization, step by step.
01
Audit
We read your site the way Google and AI crawlers do, check your listings, and ask AI tools what they know about you.
02
Fix the foundation
Speed, crawlability, structured data, and consistent business facts come first.
03
Build the pages
Service and location pages, FAQs, and case studies that answer what customers actually ask.
04
Measure
Search Console, analytics, and AI referrals reviewed each month, with a short report.
Price
+ $50/mo optional
Local SEO add-on for ongoing Google Business Profile, location pages, and local search support
SEO and GEO foundations come with every site built under the Launch package ($1,000, then $100/mo). Ongoing local search work fits the $50/mo Local SEO add-on. Larger content programs, and SEO work on a site we did not build, are reviewed first and quoted up front.
Questions
SEO and GEO optimization: common questions.
What is GEO?
GEO, generative engine optimization, is the work of making your business easy for AI tools like ChatGPT, Perplexity, and Google AI Overviews to understand and describe accurately. It relies on readable pages, structured data, consistent business facts, and content that answers questions plainly.
What is the difference between SEO and GEO?
SEO aims at the ranked list of results in Google and Bing. GEO aims at the answers AI tools write. Most of the groundwork is shared; GEO puts more weight on plain, quotable facts, FAQs, and consistency across the sources AI tools read.
Can you guarantee the first page of Google or a ChatGPT mention?
No, and be wary of anyone who does. Search engines and AI tools make their own decisions. We fix what is in your control and report what changed.
Do you do SEO on websites you did not build?
Yes, after a review. Some sites, especially ones built with heavy JavaScript or page builders, need structural fixes before SEO work pays off. We tell you plainly what we find and quote the work.
How long does SEO take?
Technical fixes can show up within weeks once search engines recrawl the site. Ranking for competitive searches usually takes months of steady work. AI tools update on their own schedules, so GEO changes can take longer to appear.
Does GEO bring in real customers?
It can. GatorByte has had inbound leads who found us by asking ChatGPT for a web designer. We apply the same groundwork to client sites, without promising any particular result.
More answers on cost, timelines, and who we work with on the common questions page.
SEO and GEO optimization for businesses across the Northshore.
Serving Covington, Mandeville, Madisonville, Abita Springs, Slidell, Hammond, Metairie, and New Orleans. Office in Mandeville, meetings by appointment.