One brand, used the same way on your website, your trucks, your shirts, and your posts.
A brand is more than a logo. It is the colors, fonts, words, and photos customers see every time they run into your business, and whether all of it looks like it came from the same place. GatorByte builds the full identity and then applies it everywhere it shows up, starting with your website, so the brand is used consistently instead of reinvented by every vendor.
Who it is for
- New businesses that want to launch with a complete, consistent look
- Established businesses whose website, signs, and social posts all look different
- Companies rebranding after a name change, a merger, or a new direction
- Owners who keep getting asked by printers and vendors for brand files they do not have
What a brand identity includes
- A logo suite: primary logo, secondary marks, and an icon for small spaces
- A color palette and font pairing that work on screen and in print
- Brand voice: how you describe what you do, in a few plain sentences
- A photo and graphic style, so new images match the ones you already have
- A brand guide PDF that printers, sign shops, and staff can follow
- The brand applied to your website, social profiles, and print templates
How it works
Branding, step by step.
01
Discover
Your customers, your competitors, and what you want people to feel when they see your name.
02
Direction
A few distinct visual and verbal directions, so you choose between real options.
03
Build the system
Logo suite, colors, type, voice, and examples, tested on screen, in print, and in one color.
04
Roll it out
The brand goes onto your website and profiles, and you get a guide and files for every vendor.
Price
Branding is quoted up front once we understand the scope: a logo refresh, a full identity, or a rebrand rolled out across your site and materials. It is usually paired with a GatorByte website ($1,000 to launch, then $100/mo), and we can quote it on its own.
Questions
Branding: common questions.
What is the difference between a logo and a brand?
A logo is one mark. A brand is the whole system around it: colors, fonts, the way you describe your business, the style of your photos, and the rules for using all of it. A logo on its own tends to drift as different vendors use it; a brand guide keeps it consistent.
Do I need to rebrand to get a new website?
No. If your current logo and colors work, we build the site around them. If they are holding you back, we can refresh them first and launch the new brand with the new site.
What files do I get?
Logo files in vector and web formats (SVG, PDF, and PNG), color codes for screen and print, the font names, and a brand guide PDF, so any printer, sign shop, or embroiderer can use them correctly.
Can you put the brand on uniforms and vehicles?
Yes. We design uniform and vehicle layouts and prepare production-ready files for the vendor you choose. The printing, embroidery, and wraps themselves are done by that vendor.
Do you handle trademarks?
No. We design the brand, but trademark searches and registration are legal work. If protecting the name or mark matters to you, talk with a trademark attorney before you commit to a final design.
More answers on cost, timelines, and who we work with on the common questions page.
Branding for businesses across the Northshore.
Serving Covington, Mandeville, Madisonville, Abita Springs, Slidell, Hammond, Metairie, and New Orleans. Office in Mandeville, meetings by appointment.